Unless you have been living under a rock in internet world and blogland, you are sure to have seen the myriad of posts and bloggers promoting Williams Sonoma Inc's new Australian venture.
I was pretty excited to see the news about a Pottery Barn opening in Bondi Junction, Australia. And I have drooled for years over their website full of amazing, lower priced, good quality homewares and furniture.
For years they never shipped to Australia, but recently they started shipping here. I never bought anything, just hoping that they would just open up here, since there were so many fans of their stores and products.
I have done a lot of window shopping on their sites and I concluded that their prices are very competitive, and that a lot of things they source are just things we don't have here.
I am talking lighting and bathrooms here. In Australia we have a squillion homeware stores overflowing with home decorator items, overpriced furniture, expensive (and ugly) lighting. And it is impossible, in my experience to buy nice, classic styled bathroom vanities for reasonable prices
Unless you want modern, or expensive custom made cabinets - this stuff only exists in Recollections and Schots Home Emporium. And it is very limited and fairly expensive too!
Anyway, the verdict........
When I went to Sydney the other day, it coincided with the opening day of Williams Sonoma Inc. I was pretty chuffed that I would get to check it out that day. I didn't make it to the ribbon cutting as I was checking out a school that day (see my last post). I made my way out there in the afternoon when the fuss had died down.
Pottery Barn Kids
By the time I got there, there were still plenty of people browsing and lots of people with their kids after school in Pottery Barn Kids. I spent most of my time in there looking at everything.
They do monogramming in Pottery Barn Kids. They will introduce it in time to Pottery Barn's merchandise. I was pretty excited Because I love anything monogrammed, and I decided to get some towels for my boys done. In my house, they all just grab towels and swap towels all the time. Drives me nuts that they can't remember what colour they have. So if they have their names embroidered on them, there will be no more towel confusion in my house. At least, that is the plan!
H was with me, and he was enthralled just watching the monogram machine. He spent half an hour deciding on a colour/typeface for the towels. I think I will hold them back as presents for Birthdays and Christmas. Great gift ideas!
And the monogramming isn't too expensive, it is about $9.00 for a line. And the towels were a reasonable $20.00 each. Since it was opening day, they had a backlog of about a day's worth of monogramming to do, so the staff said they would ship them to me.
|Pottery Barn Kids rugs -so cute!|
On to Pottery Barn.
I spent a bit of time in there wandering about and I love all their styling, they just make all their products look amazing by styling them to the hilt. I love what they do with their bedding, hanging it all knotted over a curtain rod. Better than stuffing plastic sheathed envelopes into a table! You can see and feel the fabric without pulling fabric out of the packet and wrecking the packaging.
Well, I loved their shop, the cooking school looked amazing! The cookware they sell is fairly upmarket and really good quality stuff. There are some great labels there. Some things you can get here at Peter's of Kensington anyway, I was more interested in brands I had not seen before.
|I think this pot is to die for!|
When I was there, I didn't see a lot of their branded foods that you can get on the site, mostly Simon Johnson stuff I have seen in David Jones in the past. I hope they are able to import some interesting brands in the future.
I was never a massive fan of West Elm's international site before, I thought a lot of it was super trendy, and I prefer a more classic look to theirs. But it has surprised me how many things I thought were just lovely in there.
It is a treasure trove for quirky things that look so very NY style. West Elm is opening in Melbourne soon, and I think their whole store fit out is perfect for Melbourne style.
They have some lovely things, the website is up and running with all the things you can get in Australia. We can't buy from the US site anymore, which is a shame. We don't get the range that the US gets, which is also bit of a shame.
I hope as they expand, more products will be added to the stores. Or at least, make them available online.
As I walked through the shop, I talked to a few random people. Someone who lived in the states thought it was much more expensive for most things.
When you know how much our dollar is compared to the US Dollar, it seems a bit ridiculous some of the price points they have set. I understand that the shipping, the overheads, the wages are more expensive than the states, but I think they need to re-think some of their prices, to lure us in.
Shipping is not that expensive when it is done in bulk shipping containers compared to randomly sending items to Australia when we were able to purchase from the US site. Some people who were used to the US stores were unhappy with the fraction of the range we got in our PB Stores comparing to the US.
Some things seemed to be reasonable and better quality than we can get here though.
I know that there are issues with lighting, so what they sell will have to be converted, or they will have to buy a range that they can sell just to Australia. I think the biggest thing missing from The Aussie shops is the lighting and the bathroom vanities. I am a bit sad that they don't have them available yet. hoping they sort those issues out and start selling those items, or PB and the rest will just be another Bed Bath and Table to many here.
|Pottery Barn vanity - please add to your Aussie stores PB!|
|PB Lighting, gorgeous and reasonable in the US|
I am especially sad that Williams Sonoma don't carry linens yet. I am in love with their monogrammed and gorgeously embroidered sheets. I am hoping that they will fill the gap in the market with the things we miss out on living in Australia.
|Williams Sonoma bedlinen we can't get here!|
Damn.... should of bought while they still shipped to Australia from the US Site.
There is more on the website, than in store because they would not be able to carry the whole range in the Bondi Junction site. Perhaps a PB Warehouse would be a great addition to their lovely stores to stock the full range, so we can touch and feel items too?
They ship Australia wide for a fairly reasonable fee. Depending on what you purchase of course!
For all the ho hum's, and the price difference gripes, I don't want to end on a bad note! For all the things I thought we would be finally getting on our shores, there are plenty of things that will hopefully give our retailers the kick they need, to start trying a lot harder to get us to part with our hard earned cash.
Great customer service, styling and beautiful fit out of their stores are their strengths.
Take a look at Georgica Pond's and Desire Empire's posts on all the stores, they did very comprehensive posts, and you can see what the shop fit out was like. I didn't want to get my camera out instore, it was really busy, and I always feel funny unless other people are snapping too.
I will probably pop in there soon to buy more towels!